Category Analyst
Category Analyst
Requisition #NAM01017
State/Province Connecticut
City Shelton
Position TypeExempt
This is EdgewellWe are a global team of 6,000 visionaries, doers, and makers. Our portfolio of over 25 brands touches lives in more than 50 countries. Together, we re-imagine good mornings and endless summers, beauty and bonding, confidence and determination.
From baby to body, Edgewell is passionate about making the little moments leading up to the big memories just a little bit easier. Simply, we aim to make the products that families rely on more inspired, more personal, and more trustworthy-so they can devote that much more energy to the people they care about most.
We are re-imagining personal care.
At Edgewell Personal Care, we're passionate about helping people be at their best when it matters most:
whether preparing for a first date, practicing for the big game, or protecting your family on vacation. The Edgewell family of brands has a product for everyone -- with well-established brand names such as Schick and Wilkinson Sword men's and women's shaving systems and disposable razors; Edge and Skintimate shave preparations; Playtex , Stayfree , Carefree and o.b. feminine care products; Banana Boat and Hawaiian Tropic sun care products; Playtex infant feeding, Diaper Genie and gloves; and Wet Ones moist wipes.
Position SummaryUnder the supervision of the Team Leader and with input from the Channel Director, the Category Analyst is primarily responsible for providing the account/market specific analyses used to drive the sales and profit results within their account span of control. This colleague is responsible for managing and leveraging all syndicated data sets, consumer research, and category management tools to maximize brand distribution, positioning, and growth. The Category Analyst is accountable for the volume shipment and consumption results within their span of control.
Accountabilities1. Develop and present comprehensive selling stories designed to maximize brand distribution, planogram presence, and sales growth through the effective use of syndicated data, account POS, and consumer research.
2. Conduct on-going business analyses including account specific reports, business/category reviews, new item tracking, account score carding, and pricing evaluations. This includes (but is not limited to) building and analyzing retailer & syndicated databases to track account consumption, shipments, and profit results.
3. Utilize Best Practice category management templates and tools to conduct Efficient Product Assortment analyses, which incorporate consumption, financial, and consumer measures.
4. Utilize space management software along with account specific syndicated or POS data to conduct space management analyses and to make merchandising proposals that support new item launches, brand distribution gains, incremental space and enhanced positioning.
5. Measure the effectiveness and efficiency of Edgewell Personal Care (and competitive where appropriate) promotions, based on sales, financial, and merchandising results. Clearly communicate key learnings and recommend future actions to Marketing, and Sales Management.
6. Evaluate account pricing relative to the brand's competition and account competition. Make appropriate recommendations supported by strategically sound rationale.
7. Attend and present all above-mentioned selling stories with partner to account decision-maker(s).
8. Develop and present comprehensive selling stories designed to maximize brand distribution, planogram presence, and sales growth through the effective use of syndicated data, account POS, and consumer research.
9. Conduct on-going business analyses including account specific reports, business/category reviews, new item tracking, account scorecarding, and pricing evaluations. This includes (but is not limited to) building and analyzing retailer & syndicated databases to track account consumption, shipments, and profit results.
10. Utilize Best Practice category management templates and tools to conduct Efficient Product Assortment analyses, which incorporate consumption, financial, and consumer measures.
11. Utilize space management software along with account specific syndicated or POS data to conduct space management analyses and to make merchandising proposals that support new item launches, brand distribution gains, incremental space and enhanced positioning.
Working Relationships & EnvironmentThis role reports to the Team Leader.
An Offer to Grow OnEdgewell offers a competitive compensation package which includes full medical and retirement savings coverage, paid vacation and holidays. Edgewell is an equal opportunity employer, and we prohibit discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any other legally protected status in accordance with applicable federal, state and local laws.
Estimated Salary: $20 to $28 per hour based on qualifications.
Requisition #NAM01017
State/Province Connecticut
City Shelton
Position TypeExempt
This is EdgewellWe are a global team of 6,000 visionaries, doers, and makers. Our portfolio of over 25 brands touches lives in more than 50 countries. Together, we re-imagine good mornings and endless summers, beauty and bonding, confidence and determination.
From baby to body, Edgewell is passionate about making the little moments leading up to the big memories just a little bit easier. Simply, we aim to make the products that families rely on more inspired, more personal, and more trustworthy-so they can devote that much more energy to the people they care about most.
We are re-imagining personal care.
At Edgewell Personal Care, we're passionate about helping people be at their best when it matters most:
whether preparing for a first date, practicing for the big game, or protecting your family on vacation. The Edgewell family of brands has a product for everyone -- with well-established brand names such as Schick and Wilkinson Sword men's and women's shaving systems and disposable razors; Edge and Skintimate shave preparations; Playtex , Stayfree , Carefree and o.b. feminine care products; Banana Boat and Hawaiian Tropic sun care products; Playtex infant feeding, Diaper Genie and gloves; and Wet Ones moist wipes.
Position SummaryUnder the supervision of the Team Leader and with input from the Channel Director, the Category Analyst is primarily responsible for providing the account/market specific analyses used to drive the sales and profit results within their account span of control. This colleague is responsible for managing and leveraging all syndicated data sets, consumer research, and category management tools to maximize brand distribution, positioning, and growth. The Category Analyst is accountable for the volume shipment and consumption results within their span of control.
Accountabilities1. Develop and present comprehensive selling stories designed to maximize brand distribution, planogram presence, and sales growth through the effective use of syndicated data, account POS, and consumer research.
2. Conduct on-going business analyses including account specific reports, business/category reviews, new item tracking, account score carding, and pricing evaluations. This includes (but is not limited to) building and analyzing retailer & syndicated databases to track account consumption, shipments, and profit results.
3. Utilize Best Practice category management templates and tools to conduct Efficient Product Assortment analyses, which incorporate consumption, financial, and consumer measures.
4. Utilize space management software along with account specific syndicated or POS data to conduct space management analyses and to make merchandising proposals that support new item launches, brand distribution gains, incremental space and enhanced positioning.
5. Measure the effectiveness and efficiency of Edgewell Personal Care (and competitive where appropriate) promotions, based on sales, financial, and merchandising results. Clearly communicate key learnings and recommend future actions to Marketing, and Sales Management.
6. Evaluate account pricing relative to the brand's competition and account competition. Make appropriate recommendations supported by strategically sound rationale.
7. Attend and present all above-mentioned selling stories with partner to account decision-maker(s).
8. Develop and present comprehensive selling stories designed to maximize brand distribution, planogram presence, and sales growth through the effective use of syndicated data, account POS, and consumer research.
9. Conduct on-going business analyses including account specific reports, business/category reviews, new item tracking, account scorecarding, and pricing evaluations. This includes (but is not limited to) building and analyzing retailer & syndicated databases to track account consumption, shipments, and profit results.
10. Utilize Best Practice category management templates and tools to conduct Efficient Product Assortment analyses, which incorporate consumption, financial, and consumer measures.
11. Utilize space management software along with account specific syndicated or POS data to conduct space management analyses and to make merchandising proposals that support new item launches, brand distribution gains, incremental space and enhanced positioning.
Working Relationships & EnvironmentThis role reports to the Team Leader.
An Offer to Grow OnEdgewell offers a competitive compensation package which includes full medical and retirement savings coverage, paid vacation and holidays. Edgewell is an equal opportunity employer, and we prohibit discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity, veteran status or any other legally protected status in accordance with applicable federal, state and local laws.
Estimated Salary: $20 to $28 per hour based on qualifications.
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